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Email Marketing

Send Smarter Emails.
Close More Deals.

Drip campaigns, bulk newsletters, smart segmentation, and real-time analytics — all built into your CRM. Send the right message to the right lead at the right time.

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Pre-Built Drip
Campaigns

Stop writing follow-up emails from scratch. CloseDaily includes ready-to-go drip sequences for every lead type — buyers, sellers, sphere of influence, expired listings, FSBOs, and more. Customize any step or build your own from scratch.

  • 20+ pre-built drip sequences included
  • Buyer, seller, sphere, expired, and FSBO sequences
  • Customizable delays, subject lines, and content
  • Auto-stop when lead replies or books an appointment
  • Mix email with SMS and task triggers in one sequence
⚡ New Buyer Drip — 12 Steps
⚡

Trigger: New Buyer Lead

Website registration or ad form submission

Email #1 — Instant

"Welcome! Here's what to expect from your home search..."

⏲

Wait 2 Days

Only continue if no reply received

Email #2 — Market Insights

"Here's what's happening in {target_area} this week..."

⏲

Wait 3 Days

Only continue if no reply received

Email #3 — Social Proof

"See how we helped the Johnsons find their dream home..."

Bulk Email
Newsletters

Send beautiful newsletters, market updates, new listing announcements, and open house invitations to your entire database — or just the right segment. Drag-and-drop editor makes it easy. Merge tags personalize every send.

  • Drag-and-drop email builder with real estate templates
  • Merge tags for name, area, price range, and more
  • Send to smart lists, tags, or custom segments
  • Schedule sends for optimal open times
  • A/B subject line testing
  • Automatic unsubscribe handling and CAN-SPAM compliance

Smart
Segmentation

Stop blasting the same email to your entire list. CloseDaily's smart segmentation lets you target contacts by tags, behaviors, lifecycle stage, engagement level, and more. The right message reaches the right person every time.

  • Segment by tags, lead source, pipeline stage, and score
  • Behavioral targeting: website visits, email opens, listing saves
  • Lifecycle stage filtering: new lead, active, under contract, past client
  • Dynamic segments that update automatically
  • Combine multiple filters for precision targeting
🎯 Segment Builder
Active Filters
Stage: Active Buyer Score: 60+ Last Active: 7 days Area: Nashville
👥 347 contacts match this segment
Send Email Save Segment Add to Drip
Open & Click Analytics

Know What's Working

Track opens, clicks, replies, and unsubscribes for every email you send. See which subject lines win, which links get clicked, and which contacts are most engaged.

38%
Avg. Open Rate
12%
Avg. Click Rate
50K+
Emails / Month
99%
Deliverability
FAQ

Email Marketing Questions

CloseDaily uses dedicated sending infrastructure with SPF, DKIM, and DMARC authentication. We monitor bounce rates, suppress invalid addresses automatically, and provide deliverability reports so your emails land in the inbox — not spam.

Yes. CloseDaily includes dozens of pre-built email templates designed for real estate — new listing announcements, open house invites, market updates, buyer drips, seller drips, and more. You can also build your own with the drag-and-drop editor.

Each plan includes a generous monthly email allotment. CRM Agent includes up to 5,000 emails/month, Dominate up to 25,000, and Power Agent up to 50,000. Additional sends are available at a low per-email rate with no surprises.

Ready to Send Better Emails?

Start your free 7-day trial. Email marketing is included with every plan.

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