About Stellar MLS

Two of Florida's busiest housing markets, Tampa Bay and Orlando, run on Stellar MLS, along with most of the Gulf Coast from Sarasota down to Punta Gorda. Any agent site serving those markets needs a Stellar MLS IDX feed behind its search pages, because that is where the listings actually live. Proper Stellar MLS IDX integration is the difference between showing visitors every Gulf Coast listing and showing them a portal's leftovers.

How Stellar took shape:

Operated as My Florida Regional MLS until June 2019, when it rebranded as Stellar MLS
Was the third-largest MLS in the country at the time of the rebrand
Shareholder boards include the Orlando Regional REALTOR Association, Greater Tampa REALTORS, the Pinellas REALTOR Organization, and the REALTOR Association of Sarasota and Manatee
Additional member boards cover Osceola, Polk, Lake, Sumter, Pasco, and Charlotte counties
Also serves the Puerto Rico Association of REALTORS, a rare MLS relationship spanning a state and a territory
Distributes listing data through RESO Data Dictionary compliant feeds, with MLS Grid and Bridge API as the two vendor channels
The 2019 rebrand was pitched as a reset of what an MLS does for its brokers rather than a simple name change

The feed carries everything from Disney-corridor condos to Gulf-front homes in Venice, sourced directly from the listing brokers. For agents, that lineage matters mostly for one reason: contracts, logins, and data kept working through the name change, so nothing about the rebrand affects your IDX eligibility today. If you joined after 2019 you have only ever known Stellar, and the MFRMLS name survives mainly in old paperwork and search queries.

Coverage area

Stellar MLS serves agents and brokers across:

Florida - Central, West, and Southwest Florida, anchored by the Orlando and Tampa Bay metros

The footprint breaks down roughly like this:

Orlando metro: Orange, Seminole, and Osceola counties, including Kissimmee, Sanford, Winter Garden, Lake Nona, and the tourist corridor
Tampa Bay: Hillsborough, Pinellas, and Pasco counties, from downtown Tampa through St. Petersburg, Clearwater, Palm Harbor, Brandon, Wesley Chapel, and New Port Richey
Polk County: Lakeland, Winter Haven, Bartow, and the Davenport short-term rental corridor along I-4
Gulf Coast: Sarasota, Manatee, and Charlotte counties, including Bradenton, Lakewood Ranch, Venice, Englewood, North Port, and Punta Gorda
Lake, Sumter, and West Volusia: Clermont, Leesburg, The Villages area, DeLand, and Deltona
Okeechobee County and, through its member association, Puerto Rico

Miami, Fort Lauderdale, Jacksonville, and the Panhandle sit on other systems, several covered on their own pages here. For agents working the I-4 corridor or the southwest coast, Stellar is the system of record, and its markets skew heavily toward relocation buyers, retirees, and second-home shoppers who search online first. Confirm which system your association runs before signing with any provider, since boards on the Miami or Jacksonville systems need a different feed entirely.

How to get Stellar MLS listings on your website

Stellar structures its data program around formal agreements rather than a simple checkbox, so plan for the paperwork. None of it is difficult, but each step has an owner, and knowing who signs what saves a week:

Hold an active Stellar subscription. Access comes through membership in one of Stellar's shareholder or customer associations.
Complete the three-party data agreement. Broker, vendor (or in-house developer), and Stellar MLS all sign. Nothing flows until all three signatures are in.
Get the feed provisioned. Approved vendors pull data through MLS Grid or Bridge API. Developers can register for an MLS Grid demo feed, and new vendors must demonstrate a working product.
Put search live on your domain. Your provider maps the feed, applies Stellar's display requirements, and turns on search, detail pages, and alerts.

The three-party structure means your broker is involved by design. Loop them in on day one and the process moves at its normal pace instead of stalling at the signature step.

CloseDaily and Stellar MLS

CloseDaily supports IDX integration for Stellar MLS. Search, listing pages, and saved-search alerts run on Stellar data, while the built-in CRM captures every inquiry and keeps follow-up going.

Florida buyers often shop from out of state, browsing at odd hours and comparing three metros at once. Automated responses and drip campaigns do real work here that a business card never will. Saved-search alerts keep your site in the buyer's inbox between their visits.

Onboarding wraps within a few business days of your Stellar data agreement clearing. Plans begin at $299 per month, with a 7-day free trial to start (credit card required).

Start your 7-day free trial or Book a demo to put Stellar MLS home search on your site.

Frequently asked questions

Does CloseDaily support Stellar MLS IDX?

Yes. CloseDaily supports IDX integration for Stellar MLS, covering its Central and Southwest Florida markets as well as its Puerto Rico membership. Feed setup is handled during onboarding once your three-party data agreement is complete.

How do I add Stellar MLS home search to my website?

Start the data agreement paperwork with your broker and Stellar, then have your IDX provider request the feed through MLS Grid or Bridge API. CloseDaily manages the technical half during onboarding. Your only homework is the paperwork, since field mapping and display compliance are the provider's job.

What areas does Stellar MLS cover?

Stellar covers Central, West, and Southwest Florida: the Orlando and Tampa Bay metros, Polk County, the Sarasota-to-Punta Gorda coast, Lake and Sumter counties, West Volusia, and Okeechobee, plus Puerto Rico through its member association. South Florida and Jacksonville operate on separate systems, so check your board's affiliation if you work near those boundaries.

How long does Stellar MLS IDX setup take?

The three-party agreement is the pacing item, since it needs signatures from you or your broker, the vendor, and Stellar. Once it clears, CloseDaily completes setup during onboarding, usually within a few business days. Most delays trace back to a missing signature rather than technical work.

Is Stellar MLS the same as My Florida Regional MLS?

Yes, one organization, two eras. My Florida Regional MLS rebranded as Stellar MLS in June 2019 with membership, coverage, and data unchanged. We keep a separate My Florida Regional MLS page for agents searching under the older name.

Why does a Florida MLS serve Puerto Rico?

The Puerto Rico Association of REALTORS joined Stellar as a customer organization, giving island agents the same platform and giving Stellar subscribers visibility into that market. Few MLS relationships in the country span a state and a territory.

Related MLS coverage

Stellar MLS is a trademark of its respective owner. CloseDaily is an independent IDX and CRM provider. CloseDaily is not affiliated with, endorsed by, or sponsored by Stellar MLS or its parent organization.

IDX Integration for Stellar MLS (Stellar)